To help designers get feedback on a prototype from a diverse group of potential users.
At least two class periods. One to set up survey and one to analyze results
Small groups or whole class
WHAT are Surveys?
Surveys are a valuable testing tool that allows the designer to get input from a large and diverse set of potential users. Surveys allow the designer to get a variety of opinions around specific questions about their prototype. There are a number of forms that Surveys can take ranging from online surveys such as Survey Monkey and Zoomerang to paper surveys that can be sent around your school.
WHY use Surveys?
Surveys allow the designer to get feedback from potential users outside of their immediate class or working group. If students are interested in creating ideas that will have a large-scale lasting effect on a given community it is useful for them to get in put from a wide variety of people that they may not be able to contact in their immediate community.
HOW to teacher Surveys?
Surveys are best taught by through experience. Challenge students to think about what kind of input they need from their target audience. Students may need some guidance around what kinds of questions to ask some good prompts are:
- What specifically do you want to test about your prototype?
- What info can you get from these potential user that you would not be able to get from other groups you may have tested on?
- Make sure to have some open-ended questions and some more specific questions so that you are sure to get all of the input you need.
Prototype, Access to appropriate survey method (ie. internet surveys, printed surveys etc...)Pre-work:
Students should have completed a complete design cycle with the exception of testing and have a prototype ready to test
Teachers should work with students on a team by team basis to answer the following questions:Initial Questions:
What feedback do you want on your prototype?
What is the most appropriate method for soliciting feedback (physical survey, online survey etc...)?Designing Survey:
How will you use open-ended questions?
Which, if any yes/no or multiple choice questions do you want to use?
Who is your target audience and how will you reach them?
When students are designing their survey encourage them to think about the kind of responses they want and ask themselves if their questions will give the response that you need.Test Survey:
Challenge students to test their survey with a small number of people to be sure that they are getting the kind of responses that they want.Implement Survey:
Distribute survey to target audience.
How many potential users you feel you need to reach for your survey results to be authentic?Analyze Results:
Did you get any conclusive responses to your questions?
What insights did you gain from your results? Share Findings:
How well did your test work?
Would you change anything about the test if you had a chance to do it again?
What feedback did you get?
How will you move forward with your idea?
What advice do you have for others?
Back to Curriculum Home Page