The Better Alternative

Students at Northwestern University are organizing a design challenge you can enter, The Better Alternative Student Challenge.

Being sustainable doesn’t have to mean making sacrifices. Make conserving water easier, more intuitive or more appealing than wasting it. Submit a 2 minute video presenting your idea. Our judges are Bruce Mau, Chris Flink from IDEA, Elizabeth Gerber, Don Norman and Cindy Tripp from P&G. There are three $1000 prizes for the best ideas, and the deadline is June 1st.

One Response

  1. robert thoburn
    robert thoburn July 13, 2010 at 6:24 am |

    30 second showers, cooler water
    turn water off when brushing teeth
    recycle down spout water
    convert home yard to natural areas, elim. irrig. system
    switch to water/energy efficient washer, dryer
    create water conservation mindset

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